The Daily Blog

By Dr. Mario R. Garcia on Apr 15, 2014

Appumentary: a term you should know, an example you should check out

TAKEAWAY: When Joe Zeff spoke to my Columbia University class a few weeks ago, he mentioned the term appumentary in the midst of his presentation. Students were on alert, and so was I. What an apt way to describe the style of storytelling that involves the app and the documentary. Now he shows us what an appumentary is.

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By Dr. Mario R. Garcia on Apr 14, 2014

Type attacks can come to rescue of that front page

​TAKEAWAY: I have always been a fan of using what I call “type attacks” as an option when photos and illustrations are not available. From time to time even a type attack appears on a front page, as happened this past week at Aftenposten of Norway.

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By Dr. Mario R. Garcia on Apr 13, 2014

Last Week Tonight: more than a satire?

TAKEAWAY: Talk about frequency of publication! A new HBO show promises to cover breaking news once a week, on Sundays. Are they on to something?

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By Dr. Mario R. Garcia on Apr 10, 2014

The iPad turns 4: Five lessons we have learned

TAKEAWAY: It seems only yesterday that the first iPad became available, generating unparalleled media interest and long lines at every Apple store in the US. Now the iPad is four years old. What has transpired? What have we learned?

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By Dr. Mario R. Garcia on Apr 09, 2014

Multimedia storytelling: don’t overdo bells and whistles

TAKEAWAY: When producing a multimedia story, practice the role of curation to avoid unnecessary bells and whistles.

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By Dr. Mario R. Garcia on Apr 08, 2014

How should students present their work?

TAKEAWAY: Is it all digital when it comes to students presenting their portfolios at a job interview? It seems that way.

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By Dr. Mario R. Garcia on Apr 07, 2014

Native advertising and recruiting those needed storytellers

TAKEAWAY: So, it is the renaissance of brand storytelling and the techniques of multimedia storytelling come to the rescue.

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By Dr. Mario R. Garcia on Apr 06, 2014

When an illustration is what the story calls for…...

TAKEAWAY: Sometimes it is an illustration that best presents the subject visually. This week, the Gulf News previews the Indian elections with some first rate illustrations of the candidates.

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By Dr. Mario R. Garcia on Apr 03, 2014

Aftenposten rethink one week later: and the readers like it!

TAKEAWAY: A week ago Norway’s Aftenposten introduced several changes, including in its design, but also a new approach to covering news across the platforms of the media quartet. We revisit Aftenposten.

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