TAKEAWAY: So, it is hello again, Newsweek print edition? For those who missed touching their newsweekly, 2014 may bring it back from the dead.
Parting was semi sweet sorrow for those who were used to their printed version of Newsweek that iconic newsmagazine which seems to be in a constant state of transition—-or should we call it evolution?
The New York Times reports that the magazine expects to begin a 64-page weekly edition in January or February, according to Jim Impoco, Newsweek’s editor in chief.
The resurrection of all that ink on paper comes with a price: Mr. Impoco said in an interview that Newsweek would depend more heavily on subscribers than advertisers to pay its bills and that readers would pay more than in the past.
So, there is life beyond death—-and even beyond such a high power editor as Tina Brown—-for the battered, but always survivor that is Newsweek.
This is good news, indeed.
Just today, here in Zurich, a young man not a day older than 30 confessed to me that he started getting the print version of The Economist simply because it was part of a subscription bundle.
“But,“he said, said, “little by little, I started putting the print edition in my briefcase, and reading it. It feels good to touch the pages, can’t explain it, but I like it.“
No explanation needed. Call it the power of touching paper as opposed to glass, or disconnecting from the slavery that can be all things digital. For many Newsweek fans, 2014 holds the promise of better weeks ahead, the return of glossy sheets, ink on paper and all that may entice us to romance print.
TheMarioBlog post #1392
Posted by Dr. Mario R. Garcia on December 05, 2013
TAKEAWAY::Changes at CNN signal how the new definition of news applies to TV networks, not just printed newspapers.
We often say that printed newspapers have lost the time advantage for breaking news.
That is a fact in this media quartet world where, for example, a person escaping an airliner that just crash landed , can tweet about his experience moments after evacuating the smoky aircraft—-and include an image, too!
But it is not just printed papers that feel disadvantaged in a world of news that never stops, and of citizens who are fully equipped to turn into reporters, photographers and videographers at the sound of a siren.
Television, too, feels the impact of citizen journalism.
Now, the new CNN boss, Jeff Zucker
announces his plan to take the news network in different directions, and, in his own words:
“We’re all regurgitating the same information. I want people to say, ‘You know what? That was interesting. I hadn’t thought of that. The goal for the next six months, is that we need more shows and less newscasts.”
Then , it is as if Zucker was a contemporary newspaper publisher, citing that a news channel cannot rely in news alone and insisting that more films and documentary-style stories will fill the air. In addition, Zucker’s new hires are more digital than television.
While CNN and other TV networks may not be raising the “digital first” flag, it is obvious that they are feeling pressures similar to those newspapers have for years now.
Storytelling is the winner in the process , as it is for newspapers whose editors survived the trauma of seeing news—-in the old definition—-minimized, and who have moved on to accept that they still can surprise and tell great stories.
We are beginning to see that multimedia storytelling is gaining momentum and acceptance not just for newspapers and magazines, but television as well, prompting me to feel excited about the prospects, while remembering that the next generation of journalists will move seamlessly with their stories from platform to platform.
While one of the Ns in Cable News Network may be gaining a new definition, it is one we should embrace with gusto: news as content that surprises.
TheMarioBlog post 1391
Posted by Dr. Mario R. Garcia on December 04, 2013
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