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Dec. 4th A stitch in time: the newspaper that stays together

TAKEAWAY: It is only a couple of almost invisible stitches on the spine of the newspaper, but what a difference they make to readers who can handle their newspaper so much easier. So, why are most newspapers worldwide NOT stitched?

2 comments Posted by Dr. Mario R. Garcia

Dec. 3rd The Obama victory front pages: a collector’s keepsake

TAKEAWAY: We all know that Nov. 4, 2008 was a historic date as Sen. Barack Obama was elected President of the United States. A book published by The Poynter Institute for Media Studies captures the moment in a collection of 75 front pages from the nation’s newspapers.

0 comments Posted by Dr. Mario R. Garcia

Dec. 2nd Newspapers: the new era files

TAKEAWAY: Change comes ferociously quickly to newspapers across the land. Here are two interesting views about such change that I found provoking.

3 comments Posted by Dr. Mario R. Garcia

Dec. 1st Meet the Printnets: your new audience

TAKEAWAY: I call them the printnets, and they are easily at home reading newspapers and magazines in print, but can quickly move on to surf the Internet.
They can read deeply and get into a story, but they are also master scanners. For now, they are a sizeable presence that we must pay attention to.

1 comments Posted by Dr. Mario R. Garcia

Nov. 27th Luxembourg : the smell of success for the free dailies

TAKEAWAY: With two free daily newspapers, readers in tiny but beautiful Luxembourg now have a variety of choices when it comes to their newspaper. In spite of a bad global economy, the free newspapers doing well here.

0 comments Posted by Dr. Mario R. Garcia

Nov. 25th The Power of Storytelling

TAKEAWAY: Aesop’s fables are as interesting today as they were when originally created in the days of ancient Greece when they were believed to have been divinely inspired. As a communicator, I see them as fantastic examples of how to present a story in a succint manner, yet engaging readers from the first word.

0 comments Posted by Dr. Mario R. Garcia

Nov. 24th In Brazil: a new look for Diario do Para

TAKEAWAY:  Sometimes just being the leader in the market is not enough for a newspaper. The leader must continue to improve and to present better offers to its readers. Such is the case for Diario do Pará, published in the Amazon region of Brazil. Garcia Media Latinoamerica worked with Diario’s team.

1 comments Posted by Dr. Mario R. Garcia

Nov. 24th In Brazil: a new look for Diario do Para

TAKEAWAY:  Sometimes just being the leader in the market is not enough for a newspaper. The leader must continue to improve and to present better offers to its readers. Such is the case for Diario do Pará, published in the Amazon region of Brazil. Garcia Media Latinoamerica worked with Diario’s team.

1 comments Posted by Dr. Mario R. Garcia

Nov. 22nd Saturday Sequels

TAKEAWAY: Mario is still playing one of his favorite roles: grandfather. As a result, I am more of a media consumer (not a bad thing),and less a media participant. Here are some thoughts from the week.

0 comments Posted by Dr. Mario R. Garcia

Nov. 17th The Sunday Nation of Thailand adopts narrower format

TAKEAWAY: In what appears to be the way to go for broadsheets around the world, the Sunday edition of The Nation of Thailand, has adopted a narrower format. It will not be a long time perhaps before the daily edition of The Nation does the same.

0 comments Posted by Dr. Mario R. Garcia

Nov. 16th This week again: Mario the grandfather

TAKEAWAY: For the second consecutive week, I play one of my favorite roles—-that of the grandfather.  I promise to interrupt my Abo duties if something of interest develops that I think should be posted in TheMarioBlog.

4 comments Posted by Dr. Mario R. Garcia

Nov. 11th Introducing David Mario Lazaro

TAKEAWAY: Of course, all babies are beautiful, especially to proud grandparents. This one, however, as I told my daughter Elena when I met him today is bound to be special! Remember, you read it in TheMarioBlog first.  Yes, call this entry TheAboBlog, and join me in welcoming this cute little fellow, David Mario Lazaro, into the world.

4 comments Posted by Dr. Mario R. Garcia

Nov. 8th More Obama Victory Front Pages

TAKEAWAY: All of this week we have been displaying interesting front pages following the U.S. Presidential Election. Today, Dr. Pegie Stark Adam sends us her favorites, with commentary. Updated Monday, November 10

3 comments Posted by Dr. Mario R. Garcia

Nov. 7th Yes We Can design front pages that surprise

TAKEAWAY: Offering page one surprises in this never-stopping news cycle can be difficult, which is why we have selected some front pages from around the world that do just that.
Hope you enjoy them. Notice the headlines and how they emphasize simplicity, sometimes with only one word.

3 comments Posted by Dr. Mario R. Garcia

Nov. 6th Obama victory and European coverage

TAKEAWAY:   Most European newspapers had gone to press while American voters were still lining up to vote. Many of them handled it in creative ways.

0 comments Posted by Dr. Mario R. Garcia

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