García Media | Illustrations and newspapers: Part 2

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Dec. 8th Illustrations and newspapers: Part 2

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TAKEAWAY: We take an opportunity to show a series of poster illustrations published by the Gulf News of Dubai on the occasion of the United Arab Emirates’ 40th birthday as a nation PLUS: A new Len Kubas survey of advertising execs in the US and Canada: digital is the big thing!

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DWYNN R. TRAZZO, Gulf News

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JOSE LUIS BARROS, Gulf News

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RAMACHANDRA BABU/Gulf News

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DANA A. SHAMS/Gulf News

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LUIS VAZQUEZ, Gulf News

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NINO JOSE HEREDIA, Gulf News

Yesterday our blog post celebrated illustrations in newspapers, with a glorious example from The Wall Street Journal, as used for its holiday gift guide, courtesy of designer Bryan Erickson.

Today, we bring you several posters published by the Gulf News
of Dubai recently, as the newspaper celebrated the 40th anniversary of the United Arab Emirates. Miguel Gomez, design director, writes me the following message:

We created 6 posters in celebration of National day. The objective of our assignment was for the illustrators in our design department to create a series of posters showing what the United Arab Emirates represents to them. In order to avoid repetition, we had this idea to create a timeline, which made each of the posters quite distinctive.

The posters shown here deal with subjects as heritage, trade (oil, pearls, gold), unification (seven emirates in older times), achievements (Burj Al Arab, Burj Kalifa), multiculturalism, the future (green energy, technology, water).

Kubas study: survey of newspaper advertising execs

Our colleague Len Kubas has released his firm’s fifth annual preview survey of newspaper advertising execs in US and Canada, in which he surveyed over 400 daily newspaper executives and managers. All segments expect sales declines overall and in nearly all print revenue categories. The survey does not surprise, and it does not paint a happy picture for the industry either. Len indicates that actual outcomes have been below the respondent expectations in all four earlier studies.

Highlights:

Growth is perceived in the digital area mostly:

“Strong growth in digital ad revenue is expected in 2012, but all other categories are projected to be flat or down.“

“Strong majorities plan to start or upgrade content delivery on mobile devices and to improve their website for online visitors.“

“Majorities have definite plans to expand email, mobile or e-reader digital advertising, to improve website advertising programs and options, and to upgrade digital sales capabilities.“

“Two other important areas of attention are upgrading print sales capabilities and improving ad pricing and rate structures.“

Find the study here:

http://snpainfo.org/eBulletin/print/KubasPrimedia-Newspaper-Preview-2012.pdf

Remembering Pearl Harbor through the front pages

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Here is an interesting display of how Pearl Harbor attack on December 7, 1941, played in US newspapers.

http://www.washingtonpost.com/local/pearl-harbor-on-the-nations-front-pages/2011/12/06/gIQAmTXmaO_gallery.html?hpid=z4

And in the battle for the tablets’ market…..

Flops Pile Up in the Tablet Market
http://bits.blogs.nytimes.com/2011/12/07/tablet-market-holidays/?hp

Interesting piece in The New York Times about tablets that make it in the market (Apple, Amazon, Barnes and Noble) and those which don’t (the rest!).

Just as we have anticipated, the tablet market will narrow down, for the moment, to a handful of tablets, with Apple’s iPad getting the most competition perhaps from Amazon’s Kindle Fire.

Highlight:

Why is it so hard to make a successful tablet? Companies are failing for the same reasons that a string of tablet devices flopped before the iPad came to market, says Sarah Rotman-Epps, an analyst with Forrester Research. Lack of content and capability are the key reasons.