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Dec. 18th Let’s toast the best of journalism yet to come

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TAKEAWAY: As the International Herald Tribune publishes its new Magazine, I am excited to read a piece by Arianna Huffington about the future of journalism. She thinks it is bright. I agree. Reason to celebrate.

For storytellers: celebration time


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Cover of inaugural issue of Magazine, published by the International Herald Tribune.  Its editor, Serge Schmemann writes: We certainly hope that a year from now, these glossy pages will be aglow with joy and optimism.“


I am always happy when I see that a new publication in print is born.  Yesterday, the International Herald Tribune unveiled its year-end mag, called Magazine, presenting quite a roster of famous contributors such as author Paulo Coelho, Twitter founder Evan Williams and, my favorite, blogger Arianna Huffington, of The Huffington Post, whose piece I found to be the most fascinating. Typical of such year-end publications, one of the features included is a photo story charting the most memorable events of 2009—-with the expected shot of the jet that landed on the icy Hudson, and, of course, many famous faces among those who departed this world in 2009, although Patrick Swayze and Farrah Fawcett were not included. Michael Jackson and Sen. Edward Kennedy were.

On the last page of Magazine is a column by an optimistic Arianna Huffington, titled “Journalism Lives”.

She proves that it does, and I agree with her, that we stand on the threshold of a very challenging, “but very exciting future.“

As I have often written in this blog, these are the best of times for storytellers, which includes all of us.

Arianna seems to agree:

….the state of newspapers is not the same as the state of journalism.  As much as I love newspapers—-and fully expect them to survive—-the future of journalism is not dependent on the future of newspapers. In the future, journalism will not only survive, it will thrive.“

Amen, Arianna.  It is exactly what I tell editors daily: We are not in the newspaper business, we are in the storytelling business.

As for the future? Here is the highlight of the Arianna Huffington piece:

….the future is to be found elsewhere. It is a linked economy. It is search engines. It is online advertising. It is citizen journalism and foundation-supported investigative funds. That’s where the future is.“

I agree with you, Arianna, that journalism’s best days lie ahead. 

However, it will take editors and publishers who are willing to emphasize content over medium, to study new ways of generating revenue, to incorporate themselves in the midst of the most explosive information revolution ever, and not look back.

The best stories still capture our imagination. Today there are better and more varied ways to tell those stories, and technology will provide us with many more than we could not even dream about right this minute.

Good stuff to think about as we all pause for a few days to celebrate the holidays and, especially, as we raise our glass of bubblies to welcome 2010.

 

WSJ’s Magazine to publish more often


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Cover of WSJ magazine: you will see more of it in 2010

 

While in a celebratory mood, and with a glass of Veuve Clicquot in hand,  let’s proceed to another “feel good” story of the day.

WSJ, the magazine published by The Wall Street Journal, will increase its frequency and circulation starting in March. The glossy mag, which first appeared in September 2008, will boost its U.S. circulation to about 1.5 million from 800,000 and publish six times a year, up from four.

The magazine will maintain its 160,000 circulation outside of the U.S. Starting next year, the magazine will also be made available to all U.S. subscribers and newsstands.

After the March edition, the magazine will come out in May, June, September, October and December.

A win win situation for both advertisers and readers—-and for owner News Corp, of course.

 

TheMarioBlog post #442

 

Posted by Dr. Mario R. Garcia on December 18, 2009

Comments

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Posted by Lisa22  on  12/20  at  3:29 PM

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Posted by teeth whitening  on  12/21  at  2:05 AM

Happy Holidays Mario,
Bonnier’s presentation of their last virtual prototype of an e-magazine:
http://www.bonnier.com/en/content/digital-magazines-bonnier-mag-prototype
is worth a look, I think.
The layout is very traditional and it’s interesting that they don’t mention video or emphasize interaction more than they do.

I wish you a great holiday with your family and a happy new year!

/Johan, in snowy Stockholm


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Thanks for the post. I had actually started drafting a response of my own to this horrendous article. You did a much better job and saved me the effort.

The intellectual dishonesty of the left is staggering. Deep down they know it and it must bother them. However, the end justifies the means, I guess. They’ll whatever it takes to win politically. Even undermining the war effort.

If things continue to improve in Iraq the DNC is toast in ‘08. How pathetic is that? To be so invested in your own country losing a war that if it wins its bad for you politically. Its repugnant. The Dems will pay at the ballot box for this. They have to to….

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The New York Times, with a September 1999 circulation of 1,086,000, is the unofficial social, fashion, entertainment, political, and cultural guide of the nation. It tells America’s “smart set” which books to buy and which films to see; which opinions are in style at the moment; which politicians, educators, spiritual leaders, artists, and businessmen are the real comers. And for a few decades in the 19th century it was a genuinely American newspaper.
Tina

Posted by Tina  on  12/31  at  7:40 AM

Lets give a toast for that piece of Arianna Huffington.. Cribbage

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Dr. Mario R. Garcia

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