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Apr. 15th Appumentary: a term you should know, an example you should check out

TAKEAWAY: When Joe Zeff spoke to my Columbia University class a few weeks ago, he mentioned the term appumentary in the midst of his presentation.  Students were on alert, and so was I. What an apt way to describe the style of storytelling that involves the app and the documentary. Now he shows us what an appumentary is.

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Apr. 14th Type attacks can come to rescue of that front page

​TAKEAWAY: I have always been a fan of using what I call “type attacks” as an option when photos and illustrations are not available.  From time to time even a type attack appears on a front page, as happened this past week at Aftenposten of Norway.

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Apr. 13th Last Week Tonight: more than a satire?

TAKEAWAY: Talk about frequency of publication! A new HBO show promises to cover breaking news once a week, on Sundays. Are they on to something?

0 comments Posted by Dr. Mario R. Garcia

Apr. 10th The iPad turns 4: Five lessons we have learned

TAKEAWAY: It seems only yesterday that the first iPad became available, generating unparalleled media interest and long lines at every Apple store in the US.  Now the iPad is four years old. What has transpired? What have we learned?

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Apr. 9th Multimedia storytelling: don’t overdo bells and whistles

TAKEAWAY: When producing a multimedia story, practice the role of curation to avoid unnecessary bells and whistles.

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Apr. 8th How should students present their work?

TAKEAWAY: Is it all digital when it comes to students presenting their portfolios at a job interview? It seems that way.

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Apr. 7th Native advertising and recruiting those needed storytellers

TAKEAWAY: So, it is the renaissance of brand storytelling and the techniques of multimedia storytelling come to the rescue.

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Apr. 6th When an illustration is what the story calls for…...

TAKEAWAY: Sometimes it is an illustration that best presents the subject visually.  This week, the Gulf News previews the Indian elections with some first rate illustrations of the candidates.

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Apr. 3rd Aftenposten rethink one week later: and the readers like it!

TAKEAWAY: A week ago Norway’s Aftenposten introduced several changes, including in its design, but also a new approach to covering news across the platforms of the media quartet. We revisit Aftenposten.

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Apr. 2nd A case for the slowing down of news

TAKEAWAY: Slow down the news? Who would even think about it in the era of 24/7 breaking news and updates? Well, two students at London’s City University think it is the next best thing.

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Apr. 1st Could this be the return of Garamond?

TAKEAWAY: A 14-year-old middle high school student proposes a change of font for the government—-with considerable savings as a result. Could this be the return of Garamond?

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Mar. 31st Smartwatches don’t do it—-yet—-for the Swiss

TAKEAWAY: It’s the next platform, depending on who you listen to: smartwatches that will do more than tell time. But, those watch-savvy Swiss are not convinced they like them.

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Mar. 30th What makes for a great news website?

TAKEAWAY: Here are five determinants of what constitutes a great news website.

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Mar. 28th Norway’s Aftenposten: the rethink of those weekend editions

TAKEAWAY: Norway’s Aftenposten premiered its new rethink this week, and today the first of the weekend editions appears. We take a look!

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Mar. 26th Norway’s Aftenposten: a total rethink for the digital age

TAKEAWAY:  The 154-year-old Norwegian daily, Aftenposten, embraces a new philosophy to remain vibrant and essential in a digital world.

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Mar. 25th CNN adds useful features to its new iPhone, iPad apps

TAKEAWAY: It’s all about multi sensory engagement with the new CNN iPhone and iPad app.

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Mar. 23rd The now, the later and the much later

TAKEAWAY: The issue of frequency of publication continues to fascinate me. I am not the only one intrigued by it, however.  Although the discussion is NOT always addressed in terms of frequency, that’s what it is all about.

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Mar. 19th Mario is in the Canary Islands until March 25

It’s time for my spring break. TheMarioBlog will resume March 24.

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Mar. 17th In Panama: it is a new start for La Estrella, El Siglo today

TAKEAWAY: Today in Panama, the launch of two titles that have long been a part of the media landscape, La Estrella de Panama and its sister publication, El Siglo.

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Mar. 16th Millenials know what content they want (and they create it!)

TAKEAWAY: Millenials are always connected, but they prefer content generated by their peers.

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Mar. 13th Wanted: mobile content curators. Must be picky.

TAKEAWAY: Curating content for mobile news may turn out to be the type of fun job many have only been dreaming of.

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Mar. 12th Has the print revival started?

TAKEAWAY: There is the sound of those printing presses, and the smell of ink touching paper, in the air—especially for magazines.

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Mar. 11th Branded advertising takes giant steps forward

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Mar. 10th The Pope gets His own magazine: ‘twas about time

TAKEAWAY: He is a one of a kind Pope.  Ever since he was named, Pope Francis has never stopped surprising us. So we should not be too surprised that a publisher has decided to devote a magazine to him. Il Papa Mio is here.

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Mar. 9th South by Southwest: A discussion of the iWED concept: words and visuals for the digital age

​TAKEAWAY: I am in Austin today at South by Southwest and ready to do a presentation with my Poynter Institute colleague Dr. Roy Peter Clark.  Our session is all about the concept of WED (Writing/Editing/Design), which we introduced in the 1980s, but which is as applicable today in what we call iWED, the marriage of words and visual images in the digital age.

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Mar. 6th The return of the printed Newsweek today

TAKEAWAY: Today March 7 the printed edition of Newsweek magazine is launched. Our question: is there an audience for this? We talk to media experts Roger Black, Joe Zeff and Raju Narisetti to get their views.

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Mar. 5th Creating without the ghost of legacy in the room

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Mar. 4th The stiletto shoe, the egg yolk and the most elusive page ever

TAKEAWAY: In search of a famous page, with a memorable photograph and a perfect headline to match. What it took to get a copy of one of the most talked about food section fronts ever.

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Mar. 3rd For printed newspapers: mastering the “grab effect”

TAKEAWAY:  To do print happily, newspaper editors must abandon the old definition of what a lead story should (must) be, and start migrating to stories that make me grab the paper and stay with it.

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Mar. 2nd Australia: A new Saturday paper is born

TAKEAWAY: It’s 2014 and, yes, a printed newspaper is born in Australia to cater to the lean back readers who may crave those long analytical reads on Saturday.

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Feb. 27th Frequency: publishing in the now and later mode

TAKEAWAY: So New York Magazine will now switch from weekly to biweekly. This is the shape of things to come as publishers review frequency patterns and adapt to the now and later mode of publishing

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Feb. 26th Ken Burn’s new app a lesson in more than American history

TAKEAWAY: A new Ken Burns app depicting highlights of American history is also a lesson on what can be done to tell multimedia stories.

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Feb. 25th Vanity Fair and the (almost) 7 Deadly Sins of its tablet edition

TAKEAWAY: As we mature in the way we approach magazine content for the tablet, let’s reflect on what’s essential.  The Vanity Fair Hollywood edition provides a good springboard for this discussion.

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Feb. 24th SND35 Awards 5: South China Morning Post—storytelling via superb, winning infographics

TAKEAWAY: The Society of News Design (SND) has just announced 35th Edition contest winners. We take pride in the success of our client newspapers and have devoted TheMarioBlog post the last few days to chat with art directors from some of the winning newspapers. Today: the South China Morning Post sets the bar high for infographics.

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Feb. 23rd SND35 Awards 4: Page, portfolio and redesign winners from American City Business Journals

TAKEAWAY: The Society of News Design (SND) has just announced 35th Edition contest winners.  We take pride in the success of our client newspapers and have been devoting TheMarioBlog posts to chat with art directors from some of the winning newspapers. Today: What’s the secret for the success of these American City Business Journal titles, winning awards barely a few months after launching Project Pinstripe?

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Feb. 20th SND35 Awards 3: Die Zeit among best designed in the world (again and always!)

TAKEAWAY: The Society of News Design (SND) has just announced 35th Edition contest winners. We take pride in the success of our client newspapers and will be devoting TheMarioBlog post the rest of the week to chat with art directors from some of the winning newspapers. Today: a chat with Die Zeit design director Haika Hinze.

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Feb. 19th SND35 Awards 2: Times of Oman and the key to all those awards

TAKEAWAY: The Society of News Design (SND) has just announced 35th Edition contest winners. We take pride in the success of our client newspapers and will be devoting TheMarioBlog post the rest of the week to chat with art directors from some of the winning newspapers. Today: a chat with Times of Oman design director Adonis Durado.

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Feb. 18th SND35 Awards 1: What makes a winner?

TAKEAWAY: The Society of News Design (SND) has just announced 35th Edition contest winners.  We take pride in the success of our client newspapers and will be devoting TheMarioBlog post the rest of the week to chat with art directors from some of the winning newspapers.

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Feb. 17th Lebanon’s An Nahar: Wrap around ad on Page One

TAKEAWAY: It’s a first for Lebanon’s daily, An Nahar: a wrap around that that becomes its first and last page.

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Feb. 16th A Cure for Hospital Design—and tips for website designers

TAKEAWAY: Ever got lost finding the right department during a hospital visit? Or, better yet, ever found yourself lost while surfing a news website? The similarities and functionalities are quite amazing.

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Feb. 13th In Norway: it’s responsive design for agricultural daily Nationen

TAKEAWAY: It’s responsive design for the Norwegian agricultural daily Nationen. We talk to Alexander Schindler, who was the lead designer on the project.

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Feb. 12th Quartz is on to something: let’s pay attention

TAKEAWAY: Advertisers like Quartz. We do too, and so seem to be those users who like news that is presented in a non traditional way and in a clean, easy to follow design.

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Feb. 11th This was no Snowfall, but it deserves a second look

TAKEAWAY: A simple quasi multi-media story, the Winter Olympics and The New York Times. Perhaps a template of what can be done without an avalanche of bells and whistles.

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Feb. 10th USA Today: what’s the type palette, please?

TAKEAWAY: Can someone please decipher the USA Today type palette for me? What is serif? What is sans? When? How? Thanks for your help.

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Feb. 9th Oliver Reichenstein: a chat about information architecture

TAKEAWAY: Information architecture exists to structure content and to simplify business and communication processes. It succeeds when the user experience becomes easier and more flawless.  While this is a conversation that could go on for days, here is a taste of my hour with Olivier Reichenstein, of Information Architects in Zurich.

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Feb. 6th People Newspapers of Dallas: Change of frequency comes with a new look

TAKEAWAY: It is a new and logical next step for the People Newspapers of Dallas as they transform themselves from weeklies to monthlies.

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Feb. 5th Irreverent design: not easy to attain, fun when one does

TAKEAWAY: Irreverent energy—two words that are not usually associated with design, but which can be, oh, so appropriate.

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Feb. 4th Basic design principles always fun to review

TAKEAWAY: It’s the third lecture for my class at Columbia University’s School of Journalism and the topic is Fundamentals of Visual Storytelling and Design. Let’s review some of the basics as we prepare for class tonight.

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Feb. 3rd Neue Zürcher Zeitung: the classic, serious look that endures

TAKEAWAY: These gray ladies refuse to change their look and , in the process, become fashionably chic with that retro and gravitas-inspiring appearance.

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Feb. 2nd It’s the curators’ turn

TAKEAWAY: It’s all about knowing what to serve on the plate of our hungry readers/users. Curators to the rescue.

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Jan. 30th Photos constitute an essential form of storytelling

TAKEAWAY: In the era of the media quartet, photographs become even more essential.

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Jan. 29th The media quintet?

TAKEAWAY: You may add a smart watch to the list of platforms you consult daily to get news and information.

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Jan. 28th Lessons from Yahoo News Digest

TAKEAWAY: It’s elegant, sleek and effective. The new Yahoo News Digest app also leads in highlighting the need for curated news content at certain times of the day.

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Jan. 27th Story first morning meeting energizes the newsroom

TAKEAWAY: Newsroom morning meetings can make the difference if the editor leads the team in a constructive and inspiring session. At Norway’s Aftenposten, that is the case.

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Jan. 26th The New York Times and the future of print

TAKEAWAY: In a recent interview, The New York Times’ Jill Abramson says that she predicts the Times will still be publishing in print 20 years from now. Is she too optimistic?

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Jan. 23rd A French scandal born and nurtured via the media

TAKEAWAY: The President of France, the First Lady and Paris Match journalist, and the beautiful (and younger) actress. It’s the January story that the French can’t get enough of. Here’s how Paris Match covers this story close to home.

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Jan. 22nd We are in the business of seduction

TAKEAWAY: The seduction process to attract an audience to our stories usually begins with a visual.

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Jan. 22nd Change almost always makes the big difference

TAKEAWAY: I will be welcoming the journalism students at Columbia University’s Graduate School of Journalism to the Spring Semester today.

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Jan. 21st Projects that left an impression

TAKEAWAY: These projects will forever stay in my mind as trendsetters—or at least memorable instances of what can happen when a project leave a mark.

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Jan. 17th English language and newswriting today

TAKEAWAY: The English language used in newswriting today is not that which many of us learned in journalism classes.  With more “authors” out there writing social media entries, English is getting a workout and transforming itself.

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Jan. 15th A good story is ageless

TAKEAWAY: A simple but profound story. The formula is old.  The results ever so powerful. Read on.

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Jan. 15th In Holland: it’s the media sextet

TAKEAWAY: The English language used in newswriting today is not that which many of us learned in journalism classes.  With more “authors” out there writing social media entries, English is getting a workout and transforming itself.

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Jan. 14th I will teach 3 Continuing Education Courses at Columbia University in March

TAKEAWAY: Here are details of the three courses I will teach in March at Columbia University’s Graduate School of Journalism as part of my semester in residence.

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Jan. 13th Society of News Design: reviving a discussion about the competition

TAKEAWAY: Last March we ran a series of blog posts about the SND Competition which sparked tremendous interest and much debate. Now SND wishes to revive the discussion prior to the upcoming competition. A good thing!

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Jan. 10th A course titled Digital Media: Multi-platform design & Storytelling

TAKEAWAY: Here is an idea of the topics to be covered in the class I am teaching this semester at Columbia University’s Graduate School of Journalism.

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Jan. 9th The Guardian and new weekend print supplement

TAKEAWAY: The shape of things to come: print products that appear less than daily—-but fill a need, as in the power to disconnect.

 

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Jan. 8th On the tablet front: popularity of the platform deserves our attention

TAKEAWAY: It’s only 8 days into 2014, but tablet news consumes a lot of our attention—as it should.

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Jan. 7th Print design: it’s those small details that count

TAKEAWAY: No detail is too small when it comes to creating a design that is functional and aids the reading process

 

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Jan. 5th I am gonna make a brand new start of it in old New York

TAKEAWAY: Time for me to add a new description after my name: New York City resident

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Dec. 19th 7 reasons for us in the media to celebrate

TAKEAWAY: Here are 7 reasons why 2014 should be a great year for the media. Raise that glass of bubblies and get ready to celebrate.

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Dec. 19th In 2014: time to start thinking mobile first strategy

TAKEAWAY: In 2014 we are likely to hear more about “mobile first” than “digital first” in newsrooms across the globe.

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Dec. 18th Snowfalling and its effects

TAKEAWAY: Snowfall is more than a verb or a spectacularly presented story which pioneered in new ways of storytelling: it has also become one of the most heated current debate subjects in the industry.

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Dec. 17th How the young read their news: get ready to be surprised

TAKEAWAY: Guess what? Those millenials don’t read news much more differently than their parents and grandparents—-except they almost exclusively read it on a mobile device.

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Dec. 15th RIA Novosti: Death of a Russian news agency

TAKEAWAY: In 2007 we at Garcia Media created the logo for the Russian news agency RIA Novosti, which President Vladimir Putin has just closed down.

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Dec. 13th The Citizen: paying tribute to Nelson Mandela

TAKEAWAY: It has been a week of remembrance for Nelson Mandela, the South African icon, whose impact has been felt by people around the globe.  We take a look at how The Citizen of South Africa, a project with which we collaborated in 2013, handled its biggest story of the year.

 

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Dec. 12th La Nueva: today is launch day

TAKEAWAY: It’s finally here, after seven months of work between the Garcia Media team and that of La Nueva , today, readers in Bahia Blanca welcome the new chapter in this regional daily’s history.

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Dec. 11th La Nueva Provincia: the media quartet comes to Bahia Blanca

TAKEAWAY: We are in Bahia Blanca, Argentina for the launch Dec. 12 of a new rethink and new look for La Nueva Provincia. Today: a discussion of how digital platforms will work.

 

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Dec. 10th La Nueva Provincia: The Styleguide

TAKEAWAY: Here are some key pages from The Styleguide prepared for La Nueva Provincia’s new design.

 

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Dec. 9th Argentina’s La Nueva Provincia: it’s a new look across platforms

TAKEAWAY: More than three decades have passed since I first redesigned La Nueva Provincia.  Now it is not just a redesign, but a total rethinking to adapt to the demands of the digital age and it will be introduced this week.

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Dec. 6th Front page variety and those European dailies

TAKEAWAY: Sampling a variety of European dailies while passing through the Zurich airport.

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Dec. 5th Newsweek in print: Chronicle of an unexpected resurrection

TAKEAWAY: So, it is hello again, Newsweek print edition? For those who missed touching their newsweekly, 2014 may bring it back from the dead.

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Dec. 4th Changing the meaning of news at CNN

TAKEAWAY::Changes at CNN signal how the new definition of news applies to TV networks, not just printed newspapers.

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Dec. 3rd Purely elegant editorial design is ageless: Highlighting “Vanity Fair 100 Years”

TAKEAWAY: Simple and elegant design never goes out of style. This is demonstrated in the work of Luke Hayman and his team at Pentagram as they created the look for Vanity Fair 100 Years.

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Dec. 2nd Three rules for treating media internships as the valuable opportunities that they are

TAKEAWAY: Media internships are in jeopardy at large publishers, but they should not disappear. As someone who has been both an intern and hired interns, I know how important they are to our industry.

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Nov. 27th Half way through ACBJ’s Project Pinstripe

TAKEAWAY: Already 20 of those 40 weekly business journals published by American City Business Journals have launched with a new look and rethinking. Take a look at this project where visual unity and a digital first approach are the key to success.

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Nov. 26th Branded content goes for multimedia storytelling

TAKEAWAY: It is a perfect fit: the storytelling strategies that we have come to know as the Snow Fall genre taken to branded content.  An early example from Converse, the shoe brand.

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Nov. 24th No room for “solo numbers” in the world of the media quartet

TAKEAWAY: Two events in which I was involved this past week are a reminder of something I have suspected for a long time: there is no room for “solo numbers” when it comes to working through the challenges that face us in the media today, and for the next few years.

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Nov. 22nd Redefining “Top News” with a story that engages

TAKEAWAY: Most days, as I read The New York Times, there is that one story that I had not previously heard anything about. In that sense, it is Top News to me, and you’d better believe I look forward to finding it each day.

 

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Nov. 21st Print’s twists and turns: a new magazine is born, a print edition closes

TAKEAWAY: Icon, a fashion magazine for the contemporary man, has been a success in Italy. Now El Pais, of Spain, publishes a Spanish edition; meanwhile, The Onion cancels its print edition.

 

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Nov. 20th In Russia: Moscovskiye Novosti makes history with award

TAKEAWAY: Moscovskiye Novosti has received an award from The European Newspaper Awards—the first Russian newspaper to achieve such honor.  We take a look back at the evolution of a design.

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Nov. 19th Let’s not underestimate the value of visual journalists

TAKEAWAY: It seems to be a pattern—and not a very good one: whenever newspapers need to cut personnel, the knife targets visual journalists. But, does it make sense?

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Nov. 18th 2014: the year when branded content makes the big entrance

TAKEAWAY: We saw it coming when the first silent ads mixed with editorial content in those early news websites; now it is called branded journalism, and the best is yet to come. Here are five reasons why 2014 will be the year of branded content making a splash.

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Nov. 15th An interview with Francesco Franchi: author of Designing News

TAKEAWAY: Francesco Franchi, author of the new book Designing News, talks to us about the future for media and the ideal profile of editors and designers who have the professional skills to take content and make it flow through different platforms.

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Nov. 13th Contrarians at the gates of media transition

TAKEAWAY: One expert tells us one thing, but another one challenges the notion completely. Who is right? What is right? How much knowledge do we have to make decisions these days? It pays to be informed about contrarian views. PLUS: Gulf News special: farewell to a legendary Indian cricketer

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Nov. 12th Redesign of Argentina’s Diario Uno: vintage design in the wine region

TAKEAWAY: It’s a new look for Diario Uno.  See case study and sample the pages with the new design.

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Nov. 11th ACBJ: recruitment tool is also media quartet sampler

TAKEAWAY: Here is a recruitment tool that accomplishes that while showing us a lesson about how to approach the digital first philosophy in the newsroom without neglecting the print edition.

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Nov. 10th Australia: Multimedia storytelling comes to the Fairfax newspapers

TAKEAWAY: In Australia, at The Sydney Morning Herald and The Age, multimedia storytelling taking off—-and quite successfully—with Five Seasons, profiling five Aussie football players, their dreams and hopes.

 

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Nov. 7th The Hindu: the reinstating of a design concept

TAKEAWAY: One of India’s most respected English-language dailies, The Hindu, has returned to its classic design, one that Garcia Media created in 2005. This is, of course, an unorthodox move. We find out why.

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Nov. 6th In Canada: double whopper on the breaking news menu

TAKEAWAY: It’s one of those days that die-hard editors cherish, and that put everyone and everything to the test, especially in the era of the media quartet.  We think that these Canadian dailies rose to the occasion.

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Nov. 6th New myths in the era of the media quartet

TAKEAWAY: Here are 10 myths that apply to the new digital age.  What would newsrooms be without those myths, past and present?

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Nov. 5th Norway’s Aftenposten and a multimedia story with happy ending

TAKEAWAY: Today we showcase another excellent example of multimedia storytelling, this time from Norway’s Aftenposten.

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