Crain’s New York Business needed to update their site to maximize space and get users moving beyond the homepage to the rich content on the inside pages. The redesigned site’s improved organization allows users to access more features from the homepage. The result was an immediate and dramatic increase of users navigating then entire site rather than just the homepage.
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May. 22nd Cross platform migrations: one story, many uses
TAKEAWAY: For the user, the media quartet is not about four isolated platforms but a series of tools that can sometimes be used simultaneously. We must learn to plan and to design accordingly.
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design audit
Is your publication or web site as good as it could be? The Garcia Media design audit can help answer this very important question. We analyze your publication or web site thoroughly, paying special attention to how it looks, how it reads and how it keeps the readers’ attention. Then we deliver a complete report, with specific ideas on how to improve and gain more readers.