Blog
May. 29th Information Architecture
Most site designers begin with a site map.
The problem is that these tend to mirror the companies internal organization, which web users don’t care about. We begin by determining what you want users to do on your site: Register? Subscribe? Buy? Then we create primary “user paths”: the pages the user will click through to get what they want. Once we have efficient, user-friendly paths, we create all additional site navigation, applying the same rules of simple, user-friendly architecture.
Posted by Mario Garcia, Jr. on May 29, 2007
Comments
latest entries
- Monocle Mediterraneo premieres today
- Magnificent Monocle Mediterraneo premieres tomorrow
- Interview with Metrópoli’s Rodrigo Sánchez
- 40 Years/40 Lessons (8) Books.
- Monocle Mediterraneo coming out next week
about the author
Mario Garcia, Jr.
Mario Garcia Jr. is a news designer with more than 15 years experience in helping newspapers, magazines, and web sites package and present news and information more effectively. Mario is a frequent lecturer on the topic of multimedia storytelling and an adjunct faculty member at the University of South Florida where he teaches journalism.
about the blog
A blog about storytelling, design, the projects we work on, the things we learn along the way. View all blog entries »
RSS Feed
Get updates delivered to your newsreader (RSS 2.0)